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Retail sales rise in July 2024 amid summer sales and sport events

A first estimate of retail sales showing quantity bought and amount spent in Great Britain.

Release date : 16 August 2024
Next release : 20 August 2024

Version : Latest
Releases : View previous releases

Contact : Retail Sales Team

Headline facts and figures

Retail sales volumes

up 0.5%

in July 2024

Sales volumes

up 1.1%

in the three months to July 2024

Online sales retail

up 1.4%

in July 2024

Overview

Retail sales volumes (quantity bought) are estimated to have risen by 0.5% in July 2024, following a fall of 0.9% in June 2024 (revised up from a 1.2% fall in our previous publication).

Department stores and sports equipment stores reported a boost following summer discounts and sporting events.

More broadly, sales volumes rose by 1.1% in the three months to July 2024, when compared with the three months to April 2024.

Retail sales in July

Sales volumes rose by 0.5% during July 2024, following a 0.9% fall in June 2024. Volumes rose by 1.4% over the year to July 2024, after poor weather impacted sales in July 2023. When compared with their pre-coronavirus (COVID-19) pandemic level in February 2020 volumes were down 0.8%

More broadly, there was a 1.1% rise across the three months to July 2024 when compared with the three months to April 2024, and a 0.8% rise when comparing with the same period last year. These data are available in our Retail Sales Index datasets.

The reporting period for this analysis covers 30 June 2024 to 27 July 2024.

Sales volumes and values saw moderate growth in July 2024

Figure 1: Volume and value sales, seasonally adjusted, Great Britain, July 2019 to July 2024

Source : Monthly Business Survey, Retail Sales Inquiry from the Office for National Statistics
Download Figure 1 data:
  1. Excel spreadsheet (XLSX format, 18KB)
  2. Simple text file (CSV format, 25KB)
  3. Image (PNG format, 25KB)

Retail sectors

Non-food stores sales volumes, the total of department, clothing, household, and other non-food stores, rose by 1.4% in July 2024. This follows a fall of 1.9% in June 2024. Department stores and sports equipment stores grew strongly with retailers suggesting that summer discounting and sporting events, such as the European football Championship, boosted sales.

Non-store retail sales volumes rose by 0.7%, mainly because of a rebound from retailers other than mail order (such as stalls, markets, vending machines and door-to-door sales).

Automotive fuel sales volumes fell by 1.9% during July 2024 following an increase of 2.2% in June 2024. This was despite our Consumer price inflation, UK: July bulletin reporting that the average price of petrol fell by 1.4 pence per litre between June and July 2024, to stand at 144.4 pence per litre. Diesel prices fell by 1.1 pence per litre in July 2024, to stand at 150.4 pence per litre.

Volumes showed a mixed pattern across main sectors

Figure 2: Volume sales, monthly percentage change, seasonally adjusted, Great Britain, July 2024

Source : Monthly Business Survey, Retail Sales Inquiry from the Office for National Statistics
Download Figure 2 data:
  1. Excel spreadsheet (XLSX format, 18KB)
  2. Simple text file (CSV format, 25KB)
  3. Image (PNG format, 25KB)

Footnotes

  1. "Non-store retailing" refers to retailers that do not have a store presence. While the majority is made up of online retailers, it also includes other retailers, like stalls and markets.
  2. More data are available in our Retail Sales Index datasets.

Online retail

Non-food stores sales volumes, the total of department, clothing, household, and other non-food stores, rose by 1.4% in July 2024. This follows a fall of 1.9% in June 2024. Department stores and sports equipment stores grew strongly with retailers suggesting that summer discounting and sporting events, such as the European football Championship, boosted sales.

Non-store retail sales volumes rose by 0.7%, mainly because of a rebound from retailers other than mail order (such as stalls, markets, vending machines and door-to-door sales).

Automotive fuel sales volumes fell by 1.9% during July 2024 following an increase of 2.2% in June 2024. This was despite our Consumer price inflation, UK: July bulletin reporting that the average price of petrol fell by 1.4 pence per litre between June and July 2024, to stand at 144.4 pence per litre. Diesel prices fell by 1.1 pence per litre in July 2024, to stand at 150.4 pence per litre.

Online sales rose for most main sectors

Figure 3: Value sales, monthly percentage change, seasonally adjusted, Great Britain, July 2024

Source : Monthly Business Survey, Retail Sales Inquiry from the Office for National Statistics
Download Figure 3 data:
  1. Excel spreadsheet (XLSX format, 18KB)
  2. Simple text file (CSV format, 25KB)
  3. Image (PNG format, 25KB)

Footnotes

  1. "Non-store retailing" refers to retailers that do not have a store presence. While the majority is made up of online retailers, it also includes other retailers, like stalls and markets.
  2. More data, like the proportion of sales made online, are available in our Retail Sales Index internet sales datasets.

Data on retail sales

Data sources and quality

For July 2024, the response rates were 60.2% based on returned forms. This accounted for 89.8% of total turnover coverage of the sample population.

For historical response information, see our Retail sales quality tables dataset.

Information on how we calculated the data, including their strengths and limitations, and a glossary of relevant terms are available in our Retail Sales Index Quality and Methodology Information (QMI).

Cite this analysis

Office for National Statistics (ONS), released 16 August 2024, ONS website, statistical bulletin, Retail sales, Great Britain: July 2024

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